Privacy Policy

This privacy policy (this “Privacy Policy”) explains how our Affiliates (“we”, “our” or “us”) collect, use and disclose your personal data. This Privacy Policy applies to related services (collectively, our “Services”), which informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Services and the choices you have associated with that data. By downloading, accessing, using and/or interacting with our Services, you fully understand about our collection, use and disclosure of your personal data as described in this Privacy Policy. This Privacy Policy is incorporated by reference into the end user license agreement available at Terms of Service (the “EULA”) and is subject to the provisions of the EULA. Capitalized terms used but not defined in this Privacy Policy shall have the meaning ascribed to such terms in our EULA. This Privacy Policy will help you to understand:

What Personal Data We Collect and How We Use
Cookies and Similar Technologies
How We Entrust A Third-Party to Process, Share, Transfer and Disclose Your Personal Data
How Long We Keep Your Personal Data
The Security of Your Personal Data

What Personal Data We Collect and How We Use

We offer a diverse mix of online H5 games created by independent developers, You can access our service without registering or logging in. Certain games on our website are controlled by third parties, including third parties located outside the EU/EEA, which shall be borne by its own privacy policy respectively. For those games hosting by us, we only collect and process your personal data in the minimum scope necessary for realizing the following purposes based on appropriate legal basis.

In order to provide some location-based services such as forming a team with people nearby, we may collect your IP address, GPS, RFID, your home address. The processing activity for this purpose is based on your consent. We will ask for your consent when you turn on this feature and you have the right to withdraw your consent at any time.

In order to improve our Services and correct bugs or errors that occur when you are playing the game, we may collect relevant information including but not limited to your behavioral data in the Game, device information and network status. The processing activity for this purpose is based on our legitimate interests and will not override your legal rights and interests.

In order to comply with applicable law (such as anti-money laundering regulations), we may collect your device and network information. The processing activity for this purpose is necessary for compliance with the legal obligation we subject to.

Cookies and Similar Technologies

We use cookies and other similar technologies (e.g. web beacons, log files, scripts and eTags) (“Cookies”) to enhance your experience using the Services. Cookies are small files which, when placed on your device, enable us to provide certain features and functionalities. You have the option to permit installation of such Cookies or subsequently disable them. You may accept all cookies, or instruct the device or web browser (as applicable) to provide notice at the time of installation of cookies, or refuse to accept all cookies by adjusting the relevant cookie retention function in your device. However, in the event that you refuse to install cookies, the Game may be unable to operate as designed.

How We Entrust a Third-Party to Process, Share, Transfer and Disclose Your Personal Data

We may share your personal data with the following categories of third parties in order to provide our Services to you

Affiliates

We are a global company and has affiliates all over the world. In order to provide our Services, we will share your personal data with our affiliates based on the respective legal basis and data processing agreements signed between us.

Advertising

This type of service allows User Data to be utilized for advertising communication purposes displayed in the form of banners and other advertisements on this Website, possibly based on User interests. This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below. Some of the services listed below may use Cookies to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User's interests and behavior, including those detected outside this Website. For more information, please check the privacy policies of the relevant services. In addition to any opt out offered by any of the services below, the User may opt out of a third-party service's use of cookies by visiting the Network Advertising Initiative opt-out page . （1）AdSense: - Google AdSense is an advertising service provided by Google Inc. This service uses the "Doubleclick" Cookie, which tracks use of this Website and User behavior concerning ads, products and services offered. - Users may decide to disable all the Doubleclick Cookies by clicking on: google.com/settings/ads/onweb/optout - Personal Data processed: Cookies; Usage Data - Place of processing: Ireland - Privacy Policy - Opt Out

Data Analytics

For purpose of better understand and providing more effective service, we may perform research and analysis on the collected Personal Data, such as your Game statistics, we may analyze, profile and segment such Personal Data. The research and analysis may be compiled and analyzed on an aggregate basis. We may also use third-party Service Providers to monitor and analyze the use of our Service. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. For more information, please visit the privacy policies of the partners found here: （1）Google Analytics: - Google Analytics is a web analysis service provided by Google Inc. ("Google"). Google utilizes the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services. - Google may use the Data collected to contextualize and personalize the ads of its own advertising network. - Personal Data processed: Cookies; Usage Data - Place of processing: Ireland - Privacy Policy - Opt Out （2）Google Tag Manager: - Google Tag Manager is a tag management service provided by Google Ireland Limited. - Personal Data processed: Usage Data. - Place of processing: Ireland - Privacy Policy.

Remarketing and behavioral targeting

This type of service allows this Website and its partners to inform, optimize and serve advertising based on past use of this Website by the User. This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioral targeting activity. Some services offer a remarketing option based on email address lists. In addition to any opt-out feature provided by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page . Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general. （1）Google Ads Remarketing (Google Ireland Limited) - Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the activity of this Website with the Google Ads advertising network and the DoubleClick Cookie. Users can opt out of Google's use of cookies for ads personalization by visiting Google's Ads Settings . - Personal Data processed: Cookies; Usage Data. - Place of processing: Ireland - Privacy Policy - Opt Out . （2）Remarketing with Google Analytics (Google Ireland Limited) - Remarketing with Google Analytics is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the tracking activity performed by Google Analytics and its Cookies with the Google Ads advertising network and the Doubleclick Cookie. - Personal Data processed: Cookies; Usage Data. - Place of processing: Ireland - Privacy Policy - Opt Out .

Traffic optimization and distribution

This type of service allows this Website to distribute their content using servers located across different countries and to optimize their performance. Which Personal Data are processed depends on the characteristics and the way these services are implemented. Their function is to filter communications between this Website and the User's browser. Considering the widespread distribution of this system, it is difficult to determine the locations to which the contents that may contain Personal Information of the User are transferred. （1）Cloudflare (Cloudflare Inc.) - Cloudflare is a traffic optimization and distribution service provided by Cloudflare Inc. - The way Cloudflare is integrated means that it filters all the traffic through this Website, i.e., communication between this Website and the User's browser, while also allowing analytical data from this Website to be collected. - Personal Data processed: Cookies; various types of Data as specified in the privacy policy of the service. - Place of processing: United States - Privacy Policy.

How Long We Keep Your Personal Data

How we determine

We determine the retention period of your personal data taking consideration of the following elements:

period of the contractual relationship with you;
sensitivity of the personal data;
time elapsed since your last interaction with us;
security reasons;
applicable statutes of limitation;
ongoing or potential litigation or dispute;
regulatory or legal obligation to retain the personal data.

How long we keep your personal data

We may retain most of your personal data as long as needed to provide services or products to you, or as required or permitted by applicable laws. When destroying personal data, measures will be taken to make the personal data irrecoverable or irreproducible, and electronic files which contain personal data will be deleted permanently using a technical method which makes the files irreproducible. In the event that the processing and retention period have terminated, but personal data is required to be retained continuously for other reasons including but not limited to for the purposes as prescribed under applicable laws, the relevant personal data will be stored and maintained separately from other types of personal data. If you require us to destroy your personal data before the end of its life cycle (as set out in the retention policy above), we will destroy your personal data in accordance with local laws.

The Security of Your Personal Data

We are committed to maintaining the privacy and integrity of your personal data no matter where it is stored. Our group companies have information security and access policies that limit access to our systems and technology. We also protect data through the use of technological protection measures such as encryption. Your personal data will remain subject to our technical and organizational controls and our policies and procedures (including but not limited to this Privacy Policy). Unfortunately, the transmission of information via the internet is not completely secure. Although we will use commercially reasonable efforts to protect your personal data, we cannot guarantee the security of the information transmitted to our services; any transmission of your information is at your own risk. In the case of a personal data breach, we will notify the personal data breach to the supervisory authority competent, where feasible, not later than 72 hours after having become aware of it, unless the personal data breach is unlikely to result in a risk to the rights and freedoms of you. When the personal data breach is likely to result in a high risk to the rights and freedoms of you, we will communicate the personal data breach to you without undue delay.